http://www.ipcadvertising.com/resource/hvcjivb3x8p8oqk9bw285ffu.pdf
By looking at this reader profile for NME magazine i discovered just how well they know their target audience in the way of what they wear and even to what type of phone they have. The magazine has kay stats which indicates there is a majority of male readers at the medium age of 23. This is also shown by the images surrounding the stats where there are pictures of beer, cars and designer labels such as fred perry. The reader profile gives it's target audience a very positive stereotype and it advertises the magazine with quotes from readers such as "It's full of facts we should all know but don't BUT we do now thanks to Nme"
No comments:
Post a Comment